Formula Won Labs

[ Pricing ]

Real prices. No call-for-quote wall.

Everything we sell is right here with a price on it. Everything monthly is month-to-month. No contracts. Cancel any time.

[ Websites ]

A New Website

A site that actually looks like your business, and shows up in search from the day it goes live.

[ Standard ]

$1,500 flat

Hosting with us included at signup

  • Pick a design you like, we make it yours
  • About 10 pages, written for your business
  • Two rounds of changes if you want to tweak it
  • Set up to show in Google and AI search from launch
See designs

[ Custom ]

From $3,500+ $500/location

For businesses with multiple locations

  • Up to 15 pages, plus one for each location
  • Bio pages for your staff with real credentials
  • Each location shows up in its own local search
  • Starter blog posts included so you have content on day one
See designs

[ Everything after launch ]

Hosting + Lead Capture

Your site up, your calls caught, your appointments booked. One monthly bill.

[ Starter ]

The Basics, Handled

$99/mo

  • Your website stays online, 24/7
  • Every missed call gets a text back
  • Customers can book appointments without calling
  • Contact form that lands in your inbox
  • Monthly recap of what came in
Details
Most Common

[ Complete ]

The Full Setup

$199/mo

  • Everything in the Starter plan
  • Every completed job asks for a review, automatically
  • Customers can pay you from your site
  • Deeper monthly report on what customers search and where you rank
Details

[ Upgrades ]

Real AI, When You're Ready

Add these to the Starter or Complete plan when your business is getting enough customer messages that you need real AI, not just a canned auto-reply.

[ Managed AI Concierge ]

$149/mo

Covers your first 1,000 customer conversations

AI that actually holds a conversation. Answers questions, books appointments, captures leads across your website, Facebook, Instagram, and Google. Done for you, done right.

See what it does

[ Phone-Answering AI ]

Coming later this year

Waitlist open

AI that answers your phone. Qualifies who's calling, books the appointment, and hands the call to a real human when it needs to.

Join the waitlist

[ Content ]

Blog Subscription

We hunt the searches your customers make, write the post with a human editor pass, publish it to your site with the code AI search needs, get it indexed by Google and Bing, and report every month on where AI is citing you.

All tiers include a one-time $499 setup: main topic page built, structured markup installed, brand voice locked in.

1 post per month

$399/mo

$399 each

2 posts per month

$729/mo

$365 each

3 posts per month

$999/mo

$333 each, linked as a cluster

12 posts, prepaid

$3,299/yr

$275 each, best rate

[ Reviews ]

Get More Google Reviews

[ Ongoing ]

$89/mo

Every finished job triggers a text and email asking for a review. You never have to remember, and your Google rating just keeps climbing.

Details

[ Jumpstart ]

$299 to $599

Two weeks, one-time

We reach out to every happy customer from your past year and ask for a review. Perfect when your rating needs a boost fast.

Details

[ Growth ]

Growth Retainer

Ongoing work to get you found by more customers on Google, Bing, and AI search.

[ Steady ]

$499/mo

+ $499 one-time setup

  • Everything in the blog subscription: keyword hunting, human-edited writing, publish, indexation
  • One post a month, indexed same-day by Google and Bing
  • We fix the technical problems on your site as we find them
  • Monthly report with AI citation tracking across ChatGPT, Perplexity, Gemini
Details

[ Serious ]

$1,199/mo

+ $499 one-time setup

  • Everything in Steady
  • Three posts a month, linked into a topic cluster on your site
  • 3 to 5 mentions of your business built on other trusted sites every month
  • Quarterly refresh of your top-performing older posts so they stay cited by AI
  • Quarterly video walk-through of the numbers
Details

Common questions

Because we won't tell you a number moved if we don't know where it started. The first two weeks are getting access to your Google, Bing, and analytics accounts so we have a baseline. If somebody promises you a windfall in three weeks without that step, they're guessing.

Find out where you're losing calls

Enter your website and we'll score your Google Maps visibility, AI search presence, and review strength against your top competitors. Free. Takes 30 seconds.

No contract. No credit card. No sales pitch unless you want one.