Your 4.8★ rating is hiding the real reason you’re losing the local pack

It's a one-time audit that goes beyond your star rating and review count to measure what Google's local algorithm actually weights: review depth, recency, owner response quality, and reviewer authority. We pull your last 30 reviews from Google, score each on 5 ranking factors (length, specificity, recency, owner reply quality, reviewer authority), and produce a Review Quality Score (RQS) from 0-100. The audit identifies the specific gaps dragging your local ranking down, even when your 4.8★ profile looks healthy on the surface.

Google's local pack algorithm doesn't just count stars. It weights review velocity (how recently customers reviewed you), review depth (long detailed reviews vs. 'great service'), owner response quality (personalized vs. templated), and reviewer authority (Local Guides vs. one-time reviewers). Two businesses with identical 4.8★ ratings can rank dramatically differently because of these signals. The audit reveals the gap.

A composite Review Quality Score (RQS) 0-100, per-factor breakdown across length / specificity / recency / owner response / authority, headline metrics (avg review length, owner response rate, personalized response rate, recent review counts, Local Guide percentage), best vs. weakest review samples to show what good looks like, and a prioritized gap list with specific fixes (e.g., 'aim for 1-2 fresh reviews per month', 'personalize owner responses by mentioning the reviewer's name + specific service'). A 30-minute walkthrough call is optional.

Three signals: (1) presence of category-specific keywords (e.g., for HVAC we check for mentions of 'ac', 'repair', 'install', 'duct', 'thermostat'), (2) Google's auto-extracted review highlights (Google's own NLP tags like 'Services: HVAC system maintenance'), and (3) sentence structure (multi-sentence reviews score higher than single-line stubs). Higher specificity helps your business surface for service-specific searches.

Yes. Competitor benchmarking is included. We run the same audit on your top 3 competitors and produce a side-by-side comparison: where you outscore them, where they outscore you, and the specific tactical gap to close to leapfrog them. Most useful when you're stuck at #4-#8 and need to understand why the top 3 are winning.

We send the full report within 2 business days of your request. Day 1: we pull your reviews and run the audit. Day 2: the report lands in your inbox. A 30-minute walkthrough call is optional.

Because review profiles change slowly, there's no value in monthly monitoring of the same 30 reviews. Run the audit, fix what it reveals (typically takes 90 days to ship the response personalization, review velocity ramp, and review-prompt copy fixes), then re-audit in 90 days to confirm RQS improvement. If you host with us on Hosting Complete, every finished job asks for a review automatically.