Premium web design for manufacturers
Websites that show the catalog first,
then the pitch.
A builder or architect visiting your site wants to see what you make. Twelve categories, twelve pictures, one page. Not a nav menu. Not a stock photo of a factory floor. The catalog does the arguing.
- Scroll from homepage to first spec
- 1
- Landing photos of factory floors
- 0
- Product schema on every SKU
- Full
- Multi-region ready
- hreflang
Scroll from homepage to first spec
Landing photos of factory floors
Product schema on every SKU
Multi-region ready
Most manufacturer sites bury the catalog behind three clicks.
A specifier on your site has two questions: what do you make, and where do I get it. Every click between them is a reason they leave. Most manufacturer sites open with a hero photo, a mission statement, a nav bar with twelve labels, and the catalog three levels down. Ours open with the catalog. Everything else is optional.
What we build
Three things a manufacturer site needs.
A homepage that shows the catalog before the pitch
A builder or architect landing on a manufacturer site wants to see what you make. Twelve categories, twelve pictures, one page. Not a nav menu to click through, not a slogan, not a hero photo of a smiling person. The Crateworks scroll story is a live example of this exact pattern for a twelve-category supplier.
Spec sheets that carry the same weight as the photo
Every product page carries a proper spec sheet: dimensions, materials, certifications, care instructions, warranty. Structured data on every field so Google and answer engines can pull the number when someone asks. A PDF alone is not enough. A spec is data, not a screenshot.
A dealer or rep locator that actually works
If a specifier wants to touch the product before they specify it, they need to find a showroom, a dealer, or a rep. A locator that returns zero results in half the country loses that specifier for good. We build one that maps the reality of your distribution, with hours, direct phone, and email.
Live example
Crateworks is a twelve-category supplier. Their homepage walks a specifier through every category as one scroll-driven story.
Crateworks Supply Co.
Twelve product categories on one page.
Factory-direct windows, doors, cabinets, wall panels and hardware. Their homepage walks a specifier through every category as one scroll-driven story. The old homepage and the new one are both hosted so you can see the difference.
Questions we get asked
Straight answers.
Yes. Send us a CSV, an Airtable base, or connect us to your ERP via API. We map your fields to schema.org Product markup so search engines and answer engines can read every spec.
We host them next to each product, generate a downloadable spec sheet from your data if you don't have one, and version them so a spec that changes doesn't leave old PDFs floating around.
Yes. Reciprocal hreflang, per-region certifications on every product (US vs Canadian standards, for example), and per-region content when the product itself differs by region.
If you want. Saved-lists, share-a-selection, request-a-sample and specify-in-a-project workflows are standard patterns. We build the one that matches how your actual buyers work, not the generic one.
Neither platform is built for B2B specification workflows. Shopify wants a shopping cart. Your buyers want a spec sheet and a rep's phone number. We build on Next.js so the shape of the site fits the shape of the buying decision.
Send us your current site.
We count the clicks between your homepage and your first spec sheet. It is usually more than you think.